Il nuovo manuale di tecniche pubblicitarie. Il senso e il valore della pubblicità

Il nuovo manuale di tecniche pubblicitarie. Il senso e il valore della pubblicità

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aquot;When it debuted in 1999, TiVo revolutionized the TV experience by wresting control of screen time from advertisers, allowing ... aquot;couch commerceaquot;, a system that enables viewers to purchase products and participate in surveys using their remote controls. ... But what about TiVoa#39;s devotees, those folks who send the company fan mail and photos of their pets posed with TiVo boxes, and act as missionaries, anbsp;...


Title:Il nuovo manuale di tecniche pubblicitarie. Il senso e il valore della pubblicità
Author: Marco Lombardi
Publisher:FrancoAngeli - 2008
ISBN-13:

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